Last week I created an article on how to create funnels using Shopify and after a couple weeks of testing, joining their Facebook group and general searching online it seems there is limited customization.
After reading comments from their Facebook group, which I’d encourage you to join if you do signup for their monthly funnel application it quickly became clear most people are asking for similar features. Well until those features are added, here’s some nifty ways to customize Trifunnels.
How To Redirect Your Funnel
Let’s say you gave your funnel URL to an Instagram Influencer and your funnel is not performing. Unfortunately you have no way of redirecting that funnel elsewhere, you need to update the existing one.
The best solution here is to never directly link to your funnel, instead use a bit.ly or goo.gl short link. If you do make the mistake of linking directly to your funnel then adding a meta refresh html tag to your ‘header script’ is the best solution.
This will redirect users away from your funnel to another website or funnel. Simply remove all content from the funnel to make it look like a loading page.
How To Add Email Capture Form
Unfortunately TriFunnels doesn’t offer any form of email capture or pop over so you’ll need to use a third party email provider like Mailerlite (free for 1,000 subscribers).
Mailerlite offers a pop over form which you can customize and then embed within the ‘header script’ with TriFunnels. The best feature about Mailerlite is that you can provide the coupon or discount code on the screen as soon as they enter their email, which they can add to the checkout page at the last step, a good way to increase conversions.
You can also set an exit intent pop up when someone moves the mouse outside the window (i.e. back button) to stop visitors leaving straight away.
Other solutions that I’ve tested include Optinmonster and Aweber.
How To Add Product Reviews
Unfortunately TriFunnels doesn’t offer any customization in terms of adding third party plugins for product reviews. You’ll need to put all content in the ‘product description’ for the actual product.
If your product reviews plugin allows you to use a short code, you can add this under product description. If not, the solution is to take a screenshot of the product reviews.
The problem here is that if a visitor goes to your store (or another non funnel visitor does the same) they will see a lot of pointless stuff in the product description. Unfortunately there’s nothing you can do, Shopify doesn’t offer the ability to hide published products if the visitor knows how to search the store.
How To Redirect A Scarcity Offer
Adding a countdown timer is a good way to boost conversions as it increases scarcity, however by default TriFunnels simply has a countdown to zero and then nothing happens.
When the countdown hits zero the best thing to do is redirect your buyer to another funnel where the price is now a few dollars more. To do this you need to use the meta refresh tag (with some adjustments).
You can add the following to the ‘header script.’ Make sure your TriFunnels countdown timer matches the same, it’s best to set the time a few seconds less, i.e. 4 mins 57 on the timer to allow for page load.
How To Add Sales Video
The best way to add a sales video is to embed this within the product description. You can use a wide range of different video hosts including Youtube, Wistia and Vimeo or you could create a video using Biteapp or Clipman.
Simply take the embed code and paste this into the product description. Make sure you test the dimensions on various devices to make sure your video loads correctly. I always test on mobile devices too.
How To Add Progress Bar
A progress bar is a good idea if you want to add a ‘Stock Left’ to add scarcity to your funnel. You can get various apps in the app store that will handle this process. If you simply want a quick and easy progress bar, you can copy the code below and paste this in the ‘code editor’ of the product page.
There’s various CSS adjustments you can make to make the bar larger or add a percentage left. You’ll need to be familiar with CSS, my blog isn’t a web design one so I’ll leave that up to you.