Until recently I’d been paying over $3,500 for Clickfunnels and realised I’m lining Russell Brunson’s pockets without actually getting much in return. I started looking for other options and finally found the best sales funnel landing page membership platform for 2018, Optimizepress. After three months of use, here’s my monster Optimizepress review and whether it’s the best WordPress funnel builder.
The biggest issue with Clickfunnels and similar alternatives is the ongoing monthly fee starting from $97 – $297. If you stop paying you lose all your pages instantly. Optimizepress is a one time payment ($97 – $297) which you install on your own web hosting server. As long as you’ve got a domain and web host, Optimizepress will work.
The creator of Optimizepress, James Dyson states, Optimizepress is the new way to create high converting landing pages, sales pages and membership portals. You can create single pages or entire sales funnels.
You can even integrate with Woocommerce, Handsome Checkout and One Click Upsells and create entire sales funnels for both digital and physical products. I’ve created a free course called Funnelwoo.
Getting Started – Purchasing
To purchase Optimizepress you simply need to visit the official website and purchase 3 ($97), 10 ($197) or 30 ($297) licenses. The 3 license is a great way to get started but lacks all the features such as A/B split testing and additional elements in the page builder. There is no limitations to number of pages or visitors.
I recommend purchasing the 10 or 30 licenses as you’ll quickly realize you can build powerful funnels and 3 licenses get used up very quickly indeed. Fear not if you do buy in at 3 licenses you can get an additional 7 later through the members area for an additional $100.
Once you purchase through Paypal or Stripe (Credit/Debit card) you can instantly access your theme files. You’ll need to download two plugins if you buy the 3 license and an additional two if you buy the 10 or 30 licenses.
These plugins include:
- Optimizepress (Pages)
- Optimizemember (Memberships)
- Plus Pack Addon (More Features)
- Smart Theme.
On first installation you need to enter your API key which you can get through your account.
By default you’ll get 30 free templates when you first start out. Similar to Clickfunnels you can completely design templates from scratch and you can also download and reupload templates other people have created. I created a free 3 step funnel for my Funnelwoo free training.
You can also purchase additional templates through the ‘Optimize Club House’ which costs $17 per month. This gives you 300 additional premium themes with one click download. If you want more premium themes you can buy them one by one in the ‘Marketplace’ with prices ranging from $7 – $17.
I’m not going to go into much detail here as there is a wide variety of free training videos within the Optimizepress members area. You will need to install a fresh copy of WordPress (make sure it’s the latest one) and then upload the plugins and activate.
Until late 2017, Optimizepress was a theme rather than a plugin. They’ve thankfully fixed this which means you can create pages within Optimizepress and then use a free or premium WordPress theme alongside this.
When I created my sales funnels this was a very handy feature as I used the ‘Gridbox’ theme for free to handle my Woocommerce default pages.
You should ensure your WordPress host is powerful (I use Lightningbase). I’ve had issues installing Optimizepress into a cheap web host such as Bluehost. The pages would stop responding after periods of inactivity.
Features of Optimizepress
There’s a ton of features that you can view on the sales page for Optimizepress so we’re not going to go into too much detail here. Noteworthy examples include,
The revolutionary Element Browser system houses over 40 different elements, each with different styles and options so you can add almost unlmited functionality to your page. Choose from elements such as Headlines, Order boxes, Testimonial Blocks, Progress Bars, Countdown Timers, Video & Audio Players and much more.
There is a ton of integrations with Optimizepress including API level, membership portals and other tools. You can also accept payments through Paypal, Stripe, Braintree, JVZoo, Warriorplus, Clickbank and Authorize.net.
Additionally to this there are many unofficial plugins such as ‘Samcart‘ which is a powerful alternative to Clickfunnels if you required a hosted platform.
Optimizemember How To
You can instantly create pages using the built in dashboard. From here you can choose a template or create your own. You can even export templates and re-upload them for future editing.
That’s what I need when I created a template and shared with my readers. You simply import templates into your Optimizepress installation.
You can do pretty much anything on the actual live editor, from creating overlay optin boxes, to frequently asked questions to video embeds, scarcity count down timers, product galleries and much more.
You can change everything from the layout including adding headers, footers, footer areas, menu’s. You can adjust the color scheme using hex codes or the visual pallet picker on pretty much every element. You can also adjust all the SEO elements on the page including title, meta tags, description, keywords and url.
I personally love the overlay optimizer which allows you to capture an email address and then pass this through to Zapier and integrate with pretty much any email provider including Mailerlite, Octopus and the usual Aweber or Mailchimp.
The other great feature about optimizepress is the membership plugin that you receive as part of the purchase. You can instantly create membership sites within a few hours.
You can lock down any page or specific parts of pages or posts with a simple visual page builder which appears in the right side of your WordPress editor. You can select one of ten security levels. There is also the ability to give free subscribers access only after they have created a free account. You can create awesome lesson pages.
You can integrate the membership area with any of the payment methods mentioned earlier. You can then create sales buttons using the live page editor or through the dashboard and enter the shortcode on the page.
Adding payment buttons will ensure you get paid in real time and your customers will receive their login details automatically after checkout. They will be forced to change their password during first login.
If you’re using Paypal you can get started within 30 seconds by adding your email, but if using Stripe you need to add a few web hooks through your Stripe dashboard. There is easy to follow videos on how to do this.
This allows you to create a fully automated membership site requiring no manual intervention whatsoever. My only issue is the lack of checkout templates and the difficulty to customize the on page CSS to make it look better.
During my testing I tried to hack into my own membership site and failed miserably thus proving Optimizemember and Optimizepress are a good combination for keeping your content secure and private.
If you’re offering downloads then the traditional way of uploading files was through wp-content which was easy to techies to find and download your content for free. To solve this Optimizemember creates a special folder which you add your files too through cPanel. It’s all very straight forward and very secure. You can also set download limits and IP restrictions to stop account sharing.
Is There A Discount Or Coupon?
This is no discount for Optimizepress nor is there an Optimizepress coupon and the price is fixed for all buyers. Currently it’s a one time fee for access. There is a 30 day money back guarantee if you are unhappy although I can assure you, you will be very happy with your purchase.
Is Optimizepress A Scam?
No it’s definitely not a scam despite what people might say in their review to get you to buy something else. There is also nulled copies of Optimizepress floating around, make sure you buy a genuine copy as nulled or shared copies may have a backdoor or security issue.
Help & Support
In the few times I’ve had to contact them about an issue with my account they replied within 30 minutes. Usually during UK business hours you’ll get a fast response so try and tie your support queries in with this. They use an email and ticketing system and it’s all very straight forward.